The Little Things, a leading pop-culture retail brand, is continuing its rapid expansion across the MENA region with the opening of its first pop-up store in Doha Festival City Mall in Qatar. This exciting new venture, initiated in collaboration with its global and regional operations and marketing partner, Spacetoon, comes just days after the grand opening of a new store at Red Sea Mall in Jeddah, Saudi Arabia.

The new pop-up store features an extensive range of products including toys, blind boxes, anime figures, trading cards, statues, and official merchandise from fan-favorite shows and global brands. Collectors will also find The Little Things exclusives such as Funko Pops, TCG collectibles, and limited-edition releases, making the store a must-visit for both casual fans and dedicated enthusiasts.

Commenting on the launch, Hassan Tamimi, CEO at The Little Things, said “This expansion into Qatar is a key milestone for us as we continue our GCC growth strategy. Our goal is to make The Little Things the go-to destination for toys, collectibles, and pop culture in Qatar, while fostering a vibrant community of fans and collectors. We believe Doha Festival City is the ideal place to begin this journey, and we look forward to unlocking new worlds for our customers.”

Ahmad Weiss, General Manager of Spacetoon Entertainment, said that: “We are immensely proud to witness the continued growth of The Little Things across the region and delighted to be part of this remarkable journey. Qatar has long been a vibrant home for entertainment and culture, and opening this store in one of Doha’s premier destinations provides us with a fantastic opportunity to engage with our audience. It also allows them to discover and enjoy a curated selection of products sourced from different parts of the world.”

“We’ve always believed in bringing our fans closer to the characters and stories they love. This pop-up store is more than just a retail space, it’s a community hub where pop culture comes alive,” added Tamimi.